CES 2007: Sony's SIXAXIS Wins An Emmy
Your eyes do not deceive you.
January 8, 2007 - Sony Computer Entertainment America announced today that it has been given top honors by the National Academy of Television Arts & Sciences as the recipient of a Technology and Engineering Emmy Award for the PlayStation 3's SIXAXIS controller. SCEA will accept this award at a presentation held tonight during the International Consumer Electronics Show 2007 in Las Vegas.
"The overwhelming consumer demand and critical acclaim for PS3 is a testament of the platform's strength and the industry's desire for a true next-generation entertainment system," said Jack Tretton president of SCEA. "The full potential of this powerful machine has yet to be realized -- what you've seen so far is just a taste of what will be on the table for 2007 and years to come."
The SIXAXIS wireless controller features motion-sensing to detect body movements and interpret them into in-game actions. The PS3 will be on display during the International CES tradeshow, January 8-11, in the Sony Electronics Booth.
Where shall I begin? How about "overwhelming consumer demand"? This is a laughable statement, considering you can find PS3 boxes at stores just lingering about but a Wii is still impossible to find. What about "recipient of a Technology and Engineering Emmy Award"? Let me get this straight...the half-assed, and by most accounts not very good, Sixaxis controller for PS3 wins this but the innovative and really remarkable Wii doesn't?
I think somebody got paid off to give Sony this award in an attempt to get some positive word on the PS3, against the deluge of constant negative press it has been getting.